R&J is a multi-day mobile game casting two strangers as Shakespeare’s impetuous, star-crossed lovers from feuding families, Romeo and Juliet.  Over the course of five consecutive days, players live out a gamified version of Romeo and Juliet, embarking on conversational games and artistic missions that correspond to each one of the five dramatic, teen-angsty days during which the play unfolds.  R&J introduces agency and interactivity to a traditionally passive theatrical event, elevating the story to a transformative, immersive experience that invites players to decide for themselves if they would make the same sacrifices for love that Romeo and Juliet made.